I don't get it, why offering free tranfer and not simply merge the server?

Maybe there's something technical that i don't know, but i would have thought merging server would have been the best way to solve the low population server issue. Offering free transfer will help no doubt, but what will happen to the people that don't use this feature... they will be stuck on a very low population server with even less people?!?!

Merging the server would have prevent the possibility of having people left behind on dead server and it could have been an almost invisible process to the players.

Since the transfer has started, we can see that there is only a few destination server that will probably become mega server, why not do that by themselves ? For exemple, lets say that BW is trying to get servers with an average of 1000 ppl online, why not take 10 server with an average of 100 ppl and merge them? Is it a way to get rid of the non-active players ?

Can someone help me understand, because in my head merging is more efficient, way simpler and would have been a lot better solution then individual transfers. Don't get me wrong, i am happy they finally do something about the population issue. I just find it weird this is the way they chose to do it.

thx