IB scores?

Should I include my IB scores/diploma in my VMCAS? I only got college credit for IB English HL but have my full IB diploma. Also how should I input it if I should? I transferred universities, so I was a bit confused. Also do they need the IB transcript from IBO?

On an unrelated note, I help run a couple Instagram accounts for pets and veterinary services. Should I be counting these as an experience or would most places overlook it? I do not get paid (volunteer) for running them but one represents someone’s personal pet and the other is for a pet clinic business.